Keywords
agribusiness
regions
modernization
green economy
development
agritourism
How to Cite
Abstract
The article is devoted to a comprehensive study of the processes of modernization of the agrarian business landscape of regions in the context of the formation of a green economy. Particular attention is paid to the integration of the principles of the green economy, the development of agritourism as a tool for diversifying business models and increasing the competitiveness of regions, as well as the formation of practical recommendations for ensuring the sustainable development of territories. The purpose of the study is to study and substantiate effective ways of modernization of the agrarian business landscape of regions on the principles of the green economy to increase the sustainability of the agricultural sector, stimulate innovative and ecological growth, as well as the development of agritourism as a lever for diversification and strengthening the competitiveness of the economy. In the process of scientific research, general scientific methods of cognition were used, in particular analysis and synthesis, induction and deduction, a systems approach, structural and functional analysis, comparative analysis, graphical and tabular methods, and a generalization method. Scientific approaches to the formation and development of the agrarian business landscape of regions in the conditions of ecological transformations are systematized. The current state and structural features of agrarian business in the regions have been studied, and key trends in its development have been identified. Environmental, economic and institutional factors influencing the modernization of the agrarian business landscape of the regions have been analyzed. The impact of the principles of the green economy on the transformation of business models of the agrarian sector of the regions was assessed. The potential of agritourism as a tool for diversifying agrarian business and stimulating regional development was determined. The directions of innovative, technological and organizational modernization of the agrarian business landscape were substantiated. Strategic priorities for the development of agrarian business in the regions on the basis of the green economy and practical recommendations for increasing the efficiency of modernization of the agrarian business landscape and ensuring sustainable development of the regions were formed. The conclusions established that the modernization of the agrarian business landscape of the regions in the context of the formation of a green economy is a strategically determined process of integrating economic, environmental and social components of the development of territories, aimed at forming a resource-efficient, innovative and environmentally responsible business model.
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