THE IMPACT OF ECONOMIC AND PSYCHOLOGICAL FACTORS ON THE MARKET VALUE OF INTERNATIONAL COMPANY STOCKS
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Keywords

fundamental and technical analysis
intuitive approach
traders
investors
analysts
market value of stocks, book value of stocks
international companies
economic and psychological factors

How to Cite

Rohovska-Ishchuk, I. (2025). THE IMPACT OF ECONOMIC AND PSYCHOLOGICAL FACTORS ON THE MARKET VALUE OF INTERNATIONAL COMPANY STOCKS. Social Development: Economic and Legal Issues, (2), 28–37. https://doi.org/10.70651/3083-6018/2025.2.04

Abstract

The article examines the influence of economic and psychological factors on the market value of international company stocks. The relevance of the study is due to the need to find effective methods for analyzing market prices and forecasting future prices, which are based on a deep understanding of stock price behavior. The main problems identified include the lack of a clear understanding of the impact of economic and psychological factors on the market price of exchange-traded assets. The aim is to identify the factors influencing the stock prices of international companies and clearly distinguish them. The research is focused on finding and identifying economic and psychological, objective and subjective factors that influence the market price of stocks. The study uses methods such as comparative analysis, statistical review, as well as historical and logical methods. The comparative analysis of the book value of stocks of several international companies with their market dynamics revealed a number of problems and contradictions in fundamental analysis. The comparison of technical and fundamental analysis methods showed significant differences between them and allowed for assumptions about the value of economic and psychological factors in influencing stock prices when using these approaches. It was concluded that economic factors play a significant role in fundamental analysis, while psychological factors are important for technical analysis. The conclusions state that a multifactorial interdisciplinary approach to assessing the impact on the market price of international company stocks will contribute to a better understanding of price behavior and improve investment outcomes. Future research should focus on a deeper study of all the factors that form the market price of international company stocks and the development of effective methods of analysis and forecasting based on them.

https://doi.org/10.70651/3083-6018/2025.2.04
PDF (Українська)

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Copyright (c) 2025 Iryna Rohovska-Ishchuk